Social media marketing tools are a way to simplify your marketing efforts on the web. There are an incredible number of tools out there and it can get overwhelming and time consuming trying to weed through them all. Here are several great ones that are worth looking at and guess what, they’re all free.
I use Buffer for scheduling and sharing my posts to Twitter, Facebook, and Google + throughout the day. Buffer has an easy scheduling feature that allows you to pick the days and times you want to share your posts. It also includes detailed analytics so you know what’s working where, why and when. Another great feature is their browser extension. This let’s you “buffer” and share any web page, photo or text excerpt with just a couple of clicks.
It is easy to find and share great content with Feedly. This tool allows you to subscribe to RSS feeds to keep on top of your industry blogs or news sites. You can also use Feedly to discover new content related to specific topics you are interested in. When you use Feedly and Buffer together, you’ll be surprised how easy it is to find and share content with your audience.
When you are interested in what’s trending, you will probably learn about it first by reading it on one of your social media sites like facebook or twitter. The problem is that if you ask 10 different social networks then you’ll probably get 10 different answers. HashAtIt.com streamlines the process by providing a way to find out what’s hot across multiple social networks in real time. HashAtIt is a Social Search Engine for hashtags. It searches multiple social networking sites in real time giving users the information they want instantly, without having to visit multiple news outlets. This tool also offers a user-friendly interface that includes customizable hashtag boards to filter and organize hashtag searches.